Display advertising, which you may recognize as the banner advertisements at the top or side of your favorite websites, can be an incredibly effective tool to work into your current digital marketing mix.Whether you're running your first display ad or fiftieth, here are 10 helpful tips to manage an effective online display campaign.1. Target the right audience segment
In the newsAs visiting President Barack Obama offered South Koreans his condolences Friday for the ferry disaster, the South Korean government conceded that some bodies have been misidentified and announced changes to...
This Mother's Day, don't just get your mom a special gift, also give her an app suggestion that she can use all year long. Here are some of the best apps you can suggest.
It’s hard for me to believe, but it was 40 years ago this month that I received my Eagle Scout award. There were two of us, myself and a friend. Achieving this level within scouting was a significant amount of work, but it was also a lot of...
Let’s pretend that I didn’t actually see this movie, that I only heard about it. And let’s say that what I heard is that it has some very funny parts, and that every actor plays his or her character for all it’s worth.
Jerry Remy is a legend in Boston. He grew up in Massachusetts, played for the Boston Red Sox and continues to go to Fenway Park every day as a broadcaster for the Red Sox.
Wannabe you. Do you ever wish you were somebody else? Maybe it’s not a bad thing.
It’s been a long while since I’ve really, really enjoyed a Jim Jarmusch film. With exceptions of brilliant moments in the droll “Broken Flowers” and the grim “Dead Man,” the oddly goofy “Down by...
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